If it's not InTouch it's out
Our Hamburg Selecties love nothing more than to be in touch with the latest celebrity news and local #fashion happenings. So it was with great gusto that we redesigned the #online version of the #InTouch magazine. By combining our passion for digital and understanding of #print design, we were able to design a concept that lets their hot gossip pop off the page online while maintaining important visual elements from their offline publication for a holistic rejuvenation of their brand.
Working together with the editorial team and their in-house development team, we gave the magazine that reports on celebrity facelifts a facelift of its own. But the facelift we performed didn't have to be a sercret – quite to the contrary! We created an #online visual identity with playful icons, eye-popping colors and a layout concept that grabs everyone's attention and gives users the feeling they're getting an exclusive peek into the world of glitter, glam and gossip.
InTouch is a magazine published by the Bauer Verlag, one of Germany's leading publishing houses. Aimed at women between the ages of 18 and 39, it reports on the lives of stars as they truly live. It's young, cheeky, up to date and international. Women looking for the hottest news on Hollywood, society and the newest looks need to look no further than InTouch. We had a great time working with this magazine read by over 1 million trend-savvy ladies and look forward to more!
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