We deliver Magic with Logic™
for brand stories that inspire, engage, and activate.

Social Activation

Following its global campaign launch, Select World worked with Nirav Modi on the social media activation around the launch of its very first London boutique on Old Bond Street. VIEW MORE

Global Campaign

Nirav Modi


B. Balenciaga Skin

For Fall 2015, a reinterpretation of the original B. Balenciaga fragrance is in the air. A study in the strength of sensuality through the lens of empowered femininity, the campaign’s delicate, flesh-pink color palette is inspired by the Balenciaga woman’s… VIEW MORE

Spring 2016

Nine West

Tender Sea Rose

Davidoff Cool Water

A new Flanker for Davidoff Cool Water Sea Rose. At dawn, VIEW MORE

Spring 2016

St. John

Select World Edition

Rethinking Prestige Branding

Chief Strategy Officer Wolfgang Schaefer’s provocative Kogan Page bestseller ‘Rethinking Prestige Branding’ has become a must-read among luxury decision-makers. To celebrate VIEW MORE

CB News

Iconic advertising campaigns

As Select World is celebrating its 25 year anniversary, French magazine CB News VIEW MORE

25 Years: Magic with Logic™

Born and bred in beauty

Born and bred in beauty and fashion. Select World celebrates 25 years of Magic with Logic™ VIEW MORE


St. John's digital reinvention

The 53-year-old upscale retailer, known for its knitwear, tapped agency Select World in late 2013 to craft a new narrative for itself around its heritage, women’s achievements and American style. The strategy, unveiled this October, involved creating custom social content for a range… VIEW MORE

Impact x 3

Effie Awards for Select World

Effie Worldwide stands for effectiveness in advertising communication. This much coveted annual award spotlights and celebrates marketing ideas with VIEW MORE

Fekkai: Social domination

The data doesn’t lie. Engagement Labs, a company that ranks brands on engagement, responsiveness and social media presence, released their annual global haircare report – and Fekkai made the Top 10 across Instagram, Facebook and Twitter.          
In their 2014 report L2 - a digital thinktank focused on luxury brands - boosted Fekkai's ranking from #39 (challenged) to #11 (gifted), the largest jump in the haircare category.
Global Chief Strategy Officer

Wolfgang Schaefer: Internationalist Award

Every year since 2006, The Internationalist has named key agency executives who have the rare ability to rethink current notions of brand building by VIEW MORE


Select World's Instagram addiction

Our global family of creative entrepreneurs is always on the lookout for beauty, on and off the job. Our Instagram channel provides a glimpse into what drives us, inspires us, excites us. #weareselect showcases our culture, embodied by our diverse… VIEW MORE

Retail News

CNBC Black Friday

Online shopping may be at an all-time high, but it can’t compete with the in-store experience. “Ultimately, there’s certain categories where VIEW MORE


Sven Behrens

Day in the life of Sven Behrens, Art Director at Select World. VIEW MORE

Resort 2016

St. John

Select World is one of those rare agency partners where business understanding, strategic power, and creative excellence go hand in hand with a nimble, entrepreneurial culture. They don’t just help build brands, they can inspire the entire company.
9/23: WWD Cover Wrap

St. John Knits: A global transformation

When Bernd Beetz, CEO of St. John Knits, came on board to steer St. John into the global fashion market, repositioning was one of the first tasks at hand. Select World immediately came to mind. Having partnered with the agency numerous… VIEW MORE